NTTW 2017

The Faces of Travel in Florida

Many of us are likely familiar with the frequently touted (and research-proven) positive effects of travel on our work performance, relationships and personal well-being. But, with all the national conversation about creating and keeping good American jobs, how much thought do we give to travel’s economic power in our lives?

It certainly deserves our attention. Travel is a top-10 employer in 49 states and the District of Columbia. The industry played a major role in America’s economic recovery post-recession—and now, travel is our country’s number one service export, accounting for 11.2 percent of all U.S. exports in 2016. The U.S. travel industry, according to the Bureau of Labor Statistics, has recovered far faster than other economic sectors since 2008. Spending by travelers everywhere in the U.S., which currently totals over $947 billion annually, supports 15.3 million American jobs. That’s one in nine Americans whose employment depends upon plenty of travelers moving to and within the U.S.

In Florida alone. traveler spending accounts for $90.9 billion dollars per year. Tourism jobs paid out $23.8 billion in 2015 to more than 876,000 employees.

Our industry is one that relies on human interaction—whether it’s the front desk clerk at a hotel, the tour guide in a historic district, or the ticketing agent at an airport, our people are what make America a great place to visit, and keep our industry strong. That’s why, as part of National Travel and Tourism Week (NTTW) 2017, May 7-13, our industry is shining the spotlight on the people behind our nation’s travel industry with this year’s theme—“Faces of Travel”—and highlighting the need to craft smart, travel-friendly government policies that keep their jobs flourishing.

We encourage you to join us in our NTTW celebration. Here are a few ways to get involved:

  • Contact your member of Congress and tell them about why travel is important to Florida.
  • Get social and engage with the #nttw17 hashtag on Twitter, Facebook and Instagram. Watch our social media accounts as well – chime in and share!

For more great ideas and resources, check out this toolkit from the U.S. Travel Association.

This year’s NTTW is more than just another campaign. It’s a movement that positions the travel industry as a primary driver in the U.S. economy and an important part of our daily lives.